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Marketing Services

1.

We help you to develop growth-oriented marketing strategies.

  • Support with address sourcing
  • Generation and forwarding of prospects and leads
  • Support during on-site appointments
  • Deal Protection & Registration
  • Access to manufacturer MDF
  • Support for mailing campaigns with mailing templates & text templates
  • Support for telemarketing campaigns
  • Organizational support for events and workshops
  • Support with trade fair appearances
  • Online marketing support
2.

Sales support - benefit from cross-selling potentials and synergies!

Our portfolio stands for holistic and non-overlapping solutions that create scope for professional and managed services and cross-selling.

By carefully selecting products and manufacturers based on "state-of-the-art technologies", we can help our partners to generate a very good " margin" and secure this margin in the long term.

Project protection with the manufacturers for accounts and regular reporting on a regular basis is a daily routine for us.

3.

Entry into high-margin project business.

To ensure lasting organic growth and profitability, there is no way around project business. ectacom supports and advises you in entering the "commodity-free" solutions business for acquiring new customers.

  • We help you to build up project business competencies in sales & technology
  • Develop individual customer loyalty & development strategies with you
  • Train your sales staff according to the latest sales methods
  • Offer you external sales support for new customer acquisition, lead qualification, renewal management, etc.

Channel Success & Manufacturer Revenue

In addition to a benefit-creating technology, manufacturer investments in lead generation campaigns are another important precondition for channel success

No marketing investment

  • Vendor remains unknown!
  • Vendor will fail in market development!
  • Cooperation ends after 12 to 18 months!

Marketing investment

  • Brand awareness & Vendor acceptance is established!
  • Lead generation increases motivation in the channel
  • Creation of own pipeline is promoted!

Channel Marketing
for Vendors

WINNING & ENABLING PARTNERS

Internal Mailings & Newsletter
  • Presentations of Vendors & Technologies
  • Vendor-related newsletter to the ectacom-database
Technology Briefings
  • Carrying out seminars, webinars, workshops for positioning the technology amongst partners
  • Participation on trade fairs
Channel MDF
  • Sponsoring of partners activities, e.g. incentives, contributions for participation in trade fairs and own events...
External Channel Recruitment
  • Placement of banners, newsletters and press releases in external channel media and postings in social media
Manufacturer Spiff Days
  • Implementation of partner winning competitions with interesting incentives
Other activities

To be defined

End-customer Marketing
for the Vendors

GENERATION OF END CUSTOMER PROJECTS, VENDORS MDF IS ABSOLUTELY ESSENTIAL!

Obtaining addresses
  • Obtaining classic end customer addresses
  • Obtaining special addresses (e.g. use of target technologies, competitors)
Lead Generation
  • Classic telemarketing
  • Assessment lotteries
  • Whitepaper Downloads
Vendor's Content

  • Content for brochures, mailings, PR

End customer events

  • Coordinating participation in industry events, roundtables, etc.

Generation of appointments

  • Appointments with end customers on a success basis

Other activities

To be defined